21-Day Posting Challenge
A curated posting schedule with clear directions, hooks and examples: talking head, carousel, text overlay, B-roll voiceover, looping and more.
Build Your Brand Challenge
Learn how to become visible, viral for the right reasons, and monetize.
Real accounts. Real results.
Before
After
Before
After
Before
After
Your mentor: Rhys Menzel
2.4Mfollowers
2B+views
Rhys built his audience from scratch, then turned it into consistent six-figure months, more than $500K in Airbnb and hotel stays and hundreds of brand partnerships. This challenge is the system he used.
The honest part
I’m not promising you’ll go viral or monetize.
I’m giving you the exact system I used to grow an audience of 2.4 million, build a business with consistent six-figure months, earn more than $500K in Airbnb and hotel stays and secure hundreds of brand partnerships. I’ll show you the formula and set the challenge. What you do with it is up to you.
Doors close 31 October.
The challenge starts 1 November. Once doors close, that’s it for this round.
Join for $210 →
🔒 Secure checkout via Circle · Lifetime access
Program inclusions
Everything you receive
The full 28-day challenge, plus the tools and resources to help you put it into practice.
Filming & Equipment Setup Guide
Lighting, sound and a clean background built in 30 minutes with gear you probably already own.
Video Editing Course
Learn how to edit your videos with ease, on mobile or desktop.
The Creator Blueprint PDF
A step-by-step guide to the foundations of growing a social network and business.
Before You Build Workbook
Clarify your niche and positioning, and define your content and backend.
222 Viral Hooks Guide
More than 222 hook ideas, with practical examples to help you adapt each one to your content.
8 Live Calls with Rhys
Weekly live calls, USA and Europe time slots. Join one or both. Every call is recorded, so you never miss one.
Lifetime Access
60 day-by-day lessons, 49+ hours of training and replays, and the private community. Yours to revisit forever.
Here’s the math
Add it all up
One price. 28 days: one week of training, then 21 days of posting with Rhys and the cohort. 8 live calls, the full resource library, lifetime access and a community building alongside you.
- Foundations of growth, from the ground up
- Filming and editing, all on your phone
- Finding your story and what to post about
- Hooks, structure and the first three seconds
- Turning attention into income: your offer, profile and backend
Challenge, live calls + resources$3,746
Total value$3,746
$210one price, everything included
Join the challenge →
🔒 Secure checkout via Circle · Doors close 31 October
Let’s level set
This is not a get-rich-overnight challenge.
Your first piece of content might be rough. Your first product might only sell a handful of times. Good. That’s part of building something real. Most people quit before the system has time to work. Don’t be one of them.
Client results
Hear from round one
7.1M views in 28 daysMaddie Amor
2.5K to almost 5K followers in two daysCass
Sold out his meditation events a month in advanceAndrew
reconnected.mothers
140 → 146K
Eva, a Dutch photographer and mum in France, went from 140 followers to 146K and a verified account.
399members in round one
60lessons, day by day
49+ hrsof training & replays
8live calls with Rhys
Reviews
From the first cohort
★★★★★“I gained over 500 new followers in two days, and my latest reel reached 18K views. It works!”
Mikaela Holmberg★★★★★“My story carousel received heartfelt responses and more likes than my usual posts, all within eight hours. Loving this!”
Robbin van der Crussen★★★★★“I finally feel aligned with my content, and it’s attracting the right followers. I’ve had over 100K views in two weeks. So much is happening because of the challenge!”
Jessie Weber★★★★★“The growth across our entire brand has been amazing, and we’re only halfway through. Rhys is clear, concise and shares so much more than you’d expect. You won’t regret joining!”
Brendan Ladds★★★★★“This challenge has been so educational and inspiring, not just for my business but for my personal life too. Rhys has gone to such great efforts to provide everything you need to grow a successful brand.”
Meg Dean★★★★★“I used the viral method to recreate a successful reel and reached 189K views, even more than the original!”
Maddie Amor★★★★★“I started the challenge at 2.5K followers. After posting for just two days, my content has been received so well and I’m already approaching 5K!”
Cass★★★★★“A little over a week into the challenge, my content reached over 70,000 views. It’s working!”
Andrew★★★★★“This course is fantastic. During the 40-day challenge, one of my reels reached 25,000 views and around 100 comments, after my views had been close to zero.”
Karolina Mizdal★★★★★“I’m so glad I joined this challenge. Rhys shares so generously and gives you everything you need to succeed, not just on social media but in your business and mindset.”
Aliza Rivka★★★★★“I gained over 500 new followers in two days, and my latest reel reached 18K views. It works!”
Mikaela Holmberg★★★★★“I used the viral method to recreate a successful reel and reached 189K views, even more than the original!”
Maddie Amor★★★★★“My story carousel received heartfelt responses and more likes than my usual posts, all within eight hours. Loving this!”
Robbin van der Crussen★★★★★“I started the challenge at 2.5K followers. After posting for just two days, my content has been received so well and I’m already approaching 5K!”
Cass★★★★★“I finally feel aligned with my content, and it’s attracting the right followers. I’ve had over 100K views in two weeks. So much is happening because of the challenge!”
Jessie Weber★★★★★“A little over a week into the challenge, my content reached over 70,000 views. It’s working!”
Andrew★★★★★“The growth across our entire brand has been amazing, and we’re only halfway through. Rhys is clear, concise and shares so much more than you’d expect. You won’t regret joining!”
Brendan Ladds★★★★★“This course is fantastic. During the 40-day challenge, one of my reels reached 25,000 views and around 100 comments, after my views had been close to zero.”
Karolina Mizdal★★★★★“This challenge has been so educational and inspiring, not just for my business but for my personal life too. Rhys has gone to such great efforts to provide everything you need to grow a successful brand.”
Meg Dean★★★★★“I’m so glad I joined this challenge. Rhys shares so generously and gives you everything you need to succeed, not just on social media but in your business and mindset.”
Aliza Rivka1 / 10
Read this before you buy
Make sure this is actually for you.
This is for you if:
- You have an audience or valuable skill but are unsure how to turn it into income
- You’ve created content before but never built a clear offer behind it
- You know your pricing, positioning or funnel is the thing holding you back
- You’re willing to do the reps, not just read about them
This isn’t for you if:
- You want a “go viral overnight” trick with no system behind it
- You expect your first post or offer to be perfect
- You’re unwilling to launch and learn from the result
- You want the outcome without completing the action steps
Live calls
Two live calls a week. Pick the one that fits your time zone.
Bring your reels, your numbers and your questions. Rhys goes through them live with the whole cohort, eight calls across the four weeks.
| Your cityTime zone | Every SaturdayEurope callBest for Europe & Australia | Every SundayAmericas callBest for the US, Canada & Australia |
|---|---|---|
| Central Europe · Paris, Berlin, Madrid | 11:30am | 12:00amMON |
| London & Lisbon | 10:30am | 11:00pm |
| New York | 5:30am | 6:00pm |
| Los Angeles | 2:30am | 3:00pm |
| Sydney & Melbourne | 9:30pm | 10:00amMON |
| Brisbane | 8:30pm | 9:00amMON |
Join one or both. 8 live calls across the 4 weeks. Every call is recorded, so you never miss one.
FAQs
Questions? We’ve got you.
I’m a complete beginner. Is this for me?
Yes. Seven started with a brand-new account and 0 followers and grew to 20.9K. Week 1 teaches you how content works before you post a thing.
How long is it?
28 days: one week learning how content works, then 21 days of posting with Rhys and the cohort.
How much time do I need?
About 20 minutes a day. You get one prompt each day, film it, post it, done.
Do I have to show my face?
No. Alongside talking-head videos you’ll learn B-roll voiceovers, text overlays, carousels and looping videos, so you can pick formats you’re comfortable with.
What if I miss a live call?
Every call is recorded and added to the community, so you can catch up any time. There are two call times each week, so join whichever suits you, or both.
Can’t I learn this for free on YouTube?
You can learn tips. You can’t get someone looking at your own reel and telling you what to change. The feedback on your content is the part you can’t find anywhere else.
Can I cancel? What’s the refund policy?
There are no refunds, but if you go through the whole course and believe it’s not worth the money, then I don’t want that money and will refund you after the course.
What happens after I join?
You get instant access to the private Circle community, where the lessons, live calls and cohort all live. Doors close 31 October and the challenge starts 1 November.
How long do I keep access?
Forever. You get lifetime access to the lessons and call recordings.
You can keep scrolling.
Or you can start building.
Join the Road to 1 Million community and get Rhys Menzel’s complete system for becoming visible, going viral for the right reasons and turning attention into income.
Join for $210 →
🔒 Secure checkout via Circle · Doors close 31 October
P.S. If you only read one thing
I know what it feels like to want this while also wanting to close the laptop and pretend you never opened it. To overthink the niche, the price, the caption and what people might think. That’s a normal response to putting yourself out there.
The fear doesn’t have to disappear before you start. It just can’t be the thing making the decisions.
28 days. One system. Let’s go.
— RHYS